The Advantages of Using a Video on Your Squeeze Page - Why You Need to Get One
For Your Business Business Articles | March 4
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If your efforts to build a massive opt in list were hitting a wall then you
have to take a step back and figure out what is going wrong. I assume you are
using squeeze pages but are still not able to convert as well as they are
supposed to.
With Video now ruling the roost on the Internet, any marketer who insist on
using text in his tools is archaic. The same with Squeeze pages. In any given
niche, there are so many of them, to even make one visitor sign up for your
offer
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This is where Video squeeze pages come in. With a video, a marketer can make
a mark.
He can say more without boring the visitor. While a surfer does not
want to read text, he is prepared to watch a one minute video because it takes
less effort.
Videos are more explanatory than text. It is a better platform to explain a
product efficiently. The marketer can use attractive visuals to explain how he
understands the problem faced by the viewer and how his product is the solution.
Such an effect can never be produced by text.
A video also catches the eye. When a visitor lands on your page, it is
possible to make him stay with a video. You can have small thumbnails that
displays scenes from the video when the cursor moves over them. Again such
things are not possible with texts.
Since the element of suspense is very important for a marketer to make a
sale
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If a video abruptly stops and requests the visitor to sign up to watch the rest
of it, the visitor would surely sign up as he is anxious to know more. Text can
seldom replicate this.
A good page will have all the above characteristics only if it is made by a
professional designer with experience. Since it requires an acute sense of
visual appeal, coding skills and knowledge of graphics design, it would take
years for someone without experience to do it. Templates are not the solution
either as they are not unique and don't offer all the features.
Hence if you want value for money with the assurance of success
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today.
Article Tags: Squeeze Page
Lara Greenup
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